Once upon a time there was a cashmere scarf. He felt wonderfully warm and soft and was therefore very popular. But he felt that something was missing. He did not want to be alone any longer. So he went looking for a partner … and then he saw it: fine shiny silk in beautiful colors. The cashmere scarf knew immediately that he only wanted it. They would form the perfect couple together and complement each other. Cuddly cashmere combined with elegant silk. Solid color knit combined with beautiful fabric designs. The silk immediately fell in love with the cashmere scarf, and they got together. When the other scarves saw the happy couple, they also searched for silk partners. And so the first collection of the 17:35 was created.